How Data Failed Us in Calling an Election

Resource Author:  STEVE LOHR and NATASHA SINGER
Resource Date:  11/10/2016
Resource Name:  New York Times
URL:   Link to Source Article or Site

It was a rough night for number crunchers. And for the faith that people in every field — business, politics, sports and academia — have increasingly placed in the power of data.

Donald J. Trump’s victory ran counter to almost every major forecast — undercutting the belief that analyzing reams of data can accurately predict events. Voters demonstrated how much predictive analytics, and election forecasting in particular, remains a young science: Some people may have been misled into thinking Hillary Clinton’s win was assured because some of the forecasts lacked context explaining potentially wide margins of error.